Building the Business Case for Better Policy Management

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Building the Business Case for Better Policy Management
March 10
11:00 AM
Time zone:
Webinar Filed in Policy Management

The Policy Management Illustrated Webinar Series This installment of the Policy Management Illustrated Webinar Series shows you how to develop and pitch a winning business case for improving your organization’s approach to policy management.

We always hear that the biggest challenge to improving policy management is not knowing where to start, but the next and equally difficult challenge is making the business case for change. Creating a winning business case requires several “arts and sciences" including those related to strategy, innovation, planning, financial analysis, narrative, media design, and persuasion.

In this webinar, we will walk you through our step-by-step Winning Business Case Model that details straightforward iterative steps to create and deliver a compelling business case for your policy management change project. Using this method helps other executives (the board, the executive management review committee, or peer executives across the enterprise) understand that your risk-related initiative supports and furthers core business objectives and helps to change the misconception that policy management is only a cost center.

Learning Objectives:

·      Outline the steps in defining the project concept and analyzing/presenting the value

·      Understand how to make a persuasive pitch using principles of persuasion

·      Identify key benefits of the proposed change to highlight


Moderator:  Carole Switzer, Co-Founder and President, OCEG

Michael Rasmussen, GRC Research Analyst and Pundit, GRC 20/20 and OCEG Fellow

Robert O'Brien, CEO, MetaCompliance

Additional Information:

Field of Study: Management Services

Prerequisites: None

Advanced Preparation: None

Program Level: Basic

Delivery Method: Group Internet Based

CPE Credit Notice

This is a group internet-based event for NASBA authorized continuing education credit. OCEG webinars are free for anyone to attend, but only Attendees who have an OCEG All Access Pass will receive a Certificate of Completion for the webinar indicating 1 hour of CPE credit.

OCEG is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have the final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: For information regarding administrative issues such as complaints or refunds, please contact OCEG at